11.01 - CONFORMITY:
The verdict of the majority is accepted as a perfect one and this sometimes influences the perception

11.02 - TOLERANCE TO AMBIGUITY:
Some people are supposed to have low tolerance to ambiguity where they tend to decide or manufacture the decision of an ambiguous situation. Other people tend to take longer time to establish such norm and are said to have high tolerance to ambiguity.

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11.03 - PREJUDICE:
There is a prejudice in the mind to favour uniqueness as a result of low ambiguity tolerance. The mind gets prejudiced towards perceiving clear and simple images instead of understanding images which are unsymmetrical and non-formal

11.04 - COGNITIVE STYLE:
Impulsivity and reflectivity are the two extremes of cognitive style. When asked to match the familiar figure from a choice of 6, some people seem to habitually "jump on" to the decision impulsively whereas others do not respond until they have made the correct choice (reflective type)

11.05 - FIELD DEPENDENCY:
This refers to an attitude of an individual for disembedding figures from the context. Someone who finds words easily in words has considerable field Independency. The field Independent people can spot things easily in a real crowd.

11.06 - GENDER:
Female observers pay more attention to male figures in the picture and vice versa. The woman observer focuses only on the head of the foreground whereas the man focuses on both the head and the upper body of the female figure. Female observers do not focus on house and field at all whereas the man did. Gender causes differences in the interpretation of the figure, that was more unlikely to be viewed as a brush is viewed as comb by females (figure 7). Another figure which is viewed as a target, is viewed as a dinner plate by females and the third figure which is viewed as a head, is viewed as coffee cup by females.

(figure 07)

   

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